Realtio.com

It’s funny. Yesterday we broke the story about HomeGain launching free property listings for agents and asked “Who is next?” RealEstate.com? Zillow? Active Rain? (I truly think Active Rain has the grass root agent participation to pull off a national listing site).

It was Zillow.

Last night Zillow launched a free listing service for agents. It’s a very smart move by Zillow that is sure to make them an even more successful real estate site. Is it good for agents? Yes. Free exposure to listings is almost always a good thing. I would expect Zillow to start offering some premium advertising options for real estate agents as the next step.

It’s truly the week of “We want your property listings”.

John Cook over at Seattle Post-Intelligencer also reports that HouseValues issued a press release that they will direct their participating agents listings to Google and Oodle.

Here are some quickly selected posts from around the web on the Zillow announcement:

1. Bloodhound Blog’s Breaking News Coverage (Great post)

2. Inman News:
Top 10 Reasons Why The Zillow Move Is Significant
Real Estate industry reactions to the new Zillow service

3. Sellisus:
Will Zillow let listing owners opt-out?

Next year will surely be interesting. Will Zillow be the new national MLS? Stay tuned….

Best,

Ola

Hi,

If you found your way to this entry, then I would like to welcome you as one of the first readers of Realtio.
We’re launching this blog during December of 2006 and are currently doing last minute touch-ups.

What can you expect from Realtio?

1. Internet marketing training.
2. Business building ideas.
3. Real estate industry news and analysis with a focus on online progress and trends.

Here is what I want you to do:

Sign up to be on our mailing list. Just fill out your name and email address in the orange box to get started.

Looking forward to get to know you and your business! The fun has only begun..

All the best.

Ola Edvardsson
Founder